How to create a content marketing strategy

Building a content marketing strategy
Content marketing seems to have been the talk of the town for marketers in 2015. With the term “Content is King” being thrown right, left and center (what isn’t mentioned often enough is that distribution of content is Queen!). However, the question remains, do small businesses know how to strategically create a content marketing strategy that will reap results? And is there a manual for small businesses to take advantage of content marketing?

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