Why you need LinkedIn and what you should know about the platform
As THE business social media platform, LinkedIn has a unique feel to it, which is great for healthcare professionals. For starters, it allows you to create a profile that showcases your education, experience, knowledge, skills, and interests from both a professional and personal point of view, unlike other social media platforms.
In addition, with the right type of content being posted consistently, you can build a personal brand that can make you stand out as an expert in your field. So if you haven’t already created a profile on LinkedIn, it’s time to do so. Just follow our tutorial and you’ll be off to a great start.
Here’s what we cover in this video:
✓ As a dentist, should you be using LinkedIn?
✓ If so, what’s your purpose of being on LinkedIn?
✓ Linkedin set up basics for success and how to get started
Have you just started with aligning your website, social media channels, online patient reviews, and Google Analytics?
If so, then you’ll really benefit from using our FREE guide to social media for dental clinics.
We’ve taken many of the tactics we’ve used with our own dental clients and have compiled this detailed guide for you, where you will learn about:
- How to decide which social media platforms are right for your practice.
- Why Google My Business is so important to set up properly
- How to plan your content & what your social media policy should include
- How to analyze your effort and how to measure the ROI of your social media marketing