About Us​

Our grassroots started in 2015, with what was a one-woman marketing strategy consulting business. The business quickly started gaining traction with clients of different sizes and in different industries who had a common need: a team who they could fully trust with their marketing efforts (and who would say it how it is!).​

Today strategic consulting is still at our core, although various services have been added, and we’ve remained a nimble team, however, we’ve become laser focused and specialized in digital dental marketing.

At NP Marketing we’re Strategists, Creatives, and Marketers

Our core values


Promises are made to be kept and actions are taken to deliver results. We provide both to our clients, ensuring a smooth and transparent working relationship.


Continuous Learning

Our field develops every so quickly with algorithms changing every month, and new features being released every quarter. Our team keep itself educated with the latest trends, tactics and actionable insights to ensure we’re always at the edge of digital marketing.


Our professionalism

We have our client’s best interest at heart (Just like you have your patients health). We don’t stop until the job gets done, and it has to get done in the best way possible.

Our Team

Nathalia Porras​

Founder & Managing Director

Founder of NP marketing, Nathalia lives and breathes digital marketing, which is why her passion is to help businesses grow their bottom line using smart digital marketing strategies. Nathalia started out wanting to learn the intricacies of social media marketing, and how these could be used to attain real business objectives. She was soon found consulting large and small businesses on how to realize social media audits, how to create online paid campaigns that converted and how all the pieces of a digital footprint integrate together. She currently leads the NP team with a vision of continuous learning. ‘Creativity MUST surround me; it inspires me and enriches my life’-NP

Carlos Burgues

Marketing Operations Specialist

Carlos oversees operations at NP Marketing to ensure the production of high-quality content. He is also responsible for process standardization to improve company efficiency. In doing so, he will promote innovation to continue placing NP Marketing at the forefront of social media marketing. Carlos has been working within the digital marketing sphere for over five years and his top qualities include organization, teamwork and grit.

Evan Shuster

Website & Design Specialist

Evan Shuster manages the visual content creation for NP Marketing from graphic design, web design, and photography. He has been collaborating with the team since 2018, expanding our service offering to be a true turn-key solution. He admires the many different styles and contemporary techniques that are used in the industry today, which can be reflected in his varied portfolio.

Annabelle Irakiza

Content Strategist

Meet Annabelle Irakiza, our Content Strategist with a penchant for storytelling. With over 7 years of experience in industries such as beauty, radio, fashion, food and haircare, Annabelle uses her chops to bring practices’ visions to life through strategic content planning and website project management. A McGill graduate with a degree in Communications management and an Award-Winning PR professional, she believes that everyone has a story to tell that should be told with excellence. Her mantra? Everyone’s story matters – make it count.

Raquel Costa

Content Creator

Meet Raquel, a skilled marketing content creator with a flair for finding the perfect words to capture the essence and emotion of any brand story. With years of writing experience, she excels in crafting impactful copy that resonates with audiences and drives tangible results. Specializing in informative and persuasive content for websites and social media, Raquel knows how to make content engaging and effective. Her keen eye for detail and genuine passion for storytelling empowers her to create copy that leaves a lasting impact.

Some of the relationships we’ve built along the way

Ready to transform your clinic’s image, contact us today for a first consultation.

We encourage all of our potential clients to have a call directly with the owner Nathalia Porras to see how we can help your clinic’s needs.