Seaforth Oral Surgery

Seaforth Oral Surgery

Case Study: Digital Marketing

Mandate

Digital marketing strategy, social media marketing, e-newsletters, online paid campaigns, online reputation management, blogging, continuing education program support, lecture support, photography, video

Scenario

Offering dental implants, wisdom teeth removal and corrective jaw surgeries, Seaforth Oral Surgery is a leader in specialized dental services in Quebec. As top oral & maxillofacial surgeons, they are often entrusted with operating on athletes from our local professional clubs. Their reputation amongst the dental community was (and is) incredibly strong.

The Seaforth Oral Surgery wanted an integrated D2P (doctor-to-patient) and D2D (doctor-to-doctor) marketing plan in order to grow its reputation as a leader in the field.  Specifically, the team commissioned NP Marketing to increase brand awareness on its services and increase doctor referrals and patient inquiries. They also sought marketing support for larger business objectives, including the creation and promotion of a continuing education program, to ultimately drive overall practice growth.

Notable deliverables

Ready to transform your clinic’s image, contact us today for a first consultation.

We encourage all of our potential clients to have a call directly with the owner Nathalia Porras to see how we can help your clinic’s needs.

Drummond Dental Group

Drummond Dental Group

Case Study: Social Media, Google Ads, GMB reviews, Professional video

Mandate

Social media marketing, online reputation management, professional videos.

 

Scenario

Drummond Dental Group, an established and successful clinic focused on general, restorative and cosmetic dental services geared towards patients of all ages, was in the process of implementing numerous exciting changes. The two biggest changes were the move to a brand new, state-of-the-art facility (and away from the street of which it took its name) and the welcoming of a new partner/owner doctor to co-lead the team. 

With such massive changes to capitalize on, the Drummond Dental Group was in need of a strong marketing plan to communicate this news, both in terms of educating its current clients on the changes while building their client base further. Lacking a social media presence prior to their commissioning of NP Marketing, their top concerns were client growth and retention while also strengthening their brand and reputation in the city.

Notable deliverables

Ready to transform your clinic’s image, contact us today for a first consultation.

We encourage all of our potential clients to have a call directly with the owner Nathalia Porras to see how we can help your clinic’s needs.

7 Tips To Improve your LinkedIn Page For Dentists

You’ve probably heard of Linkedin and know how important is it as a professional. Unlike other social media platforms, Linkedin’s goal is to make you stand out professionally. 

So why is LinkedIn important, especially for dentists? Because it gives you the ability to showcase your profile, expertise, recommendations and connections. This allows you to connect with other dentists. If you’re a specialist, LinkedIn is the perfect platform to get your name out there for other dentists to see so they could establish connections with you and refer future patients to your practice. 

Are you intrigued?

Wanna learn more?

In this video I go over 7 easy tips to make you STAND OUT on LinkedIn!

Click here to watch the tutorial

Have you just started with aligning your website, social media channels, online patient reviews, and Google Analytics?

If so, then you’ll really benefit from using our FREE guide to social media for dental clinics.

We’ve taken many of the tactics we’ve used with our own dental clients and have compiled this detailed guide for you, where you will learn about:

  1. How to decide which social media platforms are right for your practice.
  2. Why Google My Business is so important to set up properly
  3. How to plan your content & what your social media policy should include
  4. How to analyze your effort and how to measure the ROI of your social media marketing
4-step guide to social media for dental practices

How To Monitor and Respond To Recommendations on Facebook

You’ve surely seen friends of yours ask for recommendations on Facebook to say a great restaurant, print-shop, and maybe even a great dentist!

Did you know that more often than not, this is occurring within Facebook groups? This means that you might not even know that your happy patients are happily recommending your dental practice publicly. Hence, you’re unable to acknowledge their recommendation, thank them for publicly recommending your dental office and have a system to reward referrals. Do you see where I’m getting at?

Facebook has an easy way that allows you to monitor when your clinic has been recommended and it even reaches out to that patient to thank them. You just have to turn on the feature and follow the steps we’ve outlined in this week’s video.

In this tutorial, I go over everything you need to know about this new feature, how it will affect your Facebook presence, and how to make the most out of it and get MORE patient recommendations.

Click here to watch the tutorial


Have you just started with aligning your website, social media channels, online patient reviews, and Google Analytics?

If so, then you’ll really benefit from using our FREE guide to social media for dental clinics.

We’ve taken many of the tactics we’ve used with our own dental clients and have compiled this detailed guide for you, where you will learn about:

  1. How to decide which social media platforms are right for your practice.
  2. Why Google My Business is so important to set up properly
  3. How to plan your content & what your social media policy should include
  4. How to analyze your effort and how to measure the ROI of your social media marketing
4-step guide to social media for dental practices

The Canadian Association of Oral and Maxillofacial Surgeons (CAOMS)

The Canadian Association of Oral and Maxillofacial Surgeons (CAOMS)

Case Study

Mandate

The Canadian Association of Oral and Maxillofacial Surgeons (CAOMS) have an annual national conference geared at attracting Oral & Maxillofacial Surgeons  to learn, network and advance their scientific knowledge. The association reached out to NP Marketing to create a promotional video for its 65th annual conference taking place in Montreal. 

Notable deliverables

Since COVID19 hit, the CAOMS launched a series of online webinars to keep in touch with its members and provide them with valuable knowledge. The NP marketing team has been managing their YouTube Channel since, as well as creating all intro videos to promote registration to the online webinars. 

Ready to transform your clinic’s image, contact us today for a first consultation.

We encourage all of our potential clients to have a call directly with the owner Nathalia Porras to see how we can help your clinic’s needs.

Mag-Dent Dental Center

Mag-Dent Dental Center

Case Study: Social Media, Google Ads, GMB reviews, Professional video

Mandate

Revamp of website, Digital marketing strategy, social media marketing, Virtual Consultations Google Ads and SEO.

Scenario

Mag-Dent, a general dentistry clinic close to  the heart of Montréal that has been around for over 15 years. It has a superb team and great reputation, as validated by consistently fantastic patient reviews that vouch for the incredible patient experience they offer.

Mag-Dent Dental Center commissioned NP Marketing to help differentiate them from other cosmetic & aesthetic dental clinics in the city.

Part of the challenge was communicating all their positive attributes to a defined target audience, primarily via social media. Further, we created a brand new website that portrayed the true image of this dental clinic and their team, encompassing creative elements that would allow them to communicate their brand’s biggest strengths to their target audience. 

 

Notable deliverables

Ready to transform your clinic’s image, contact us today for a first consultation.

We encourage all of our potential clients to have a call directly with the owner Nathalia Porras to see how we can help your clinic’s needs.

Centre Dentaire Boucherville

Centre Dentaire Boucherville

Case Study: Website & Social Media Marketing

Mandate

Revamp the website & launch social media for the dental practice.

Scenario

The NP Marketing team was set out to design a brand new website that would reflect the true high-quality patient experience and culture of the Centre Dentaire Boucherville, which had been around for close to 40 years. The new website included an easy-to-navigate layout, with custom content that reflected the brand voice for this practice.

In addition to building a new website, CDB was ready to increase it’s digital footprint with the launch of social media. Before getting started, The NP marketing team crafted a social media marketing plan and roadmap to ensure their brand’s digital presence matched their in-person patient experience and communicated their expertise in the field.

Notable deliverables

Ready to transform your clinic’s image, contact us today for a first consultation.

We encourage all of our potential clients to have a call directly with the owner Nathalia Porras to see how we can help your clinic’s needs.

Centre Dentaire Jardins Dorval

Centre Dentaire Jardins Dorval

Case Study

Mandate

Create a website and professional photography

Scenario

The Jardins Dorval Dental Centre is a multidisciplinary dental practice that offers dental services for the whole family. 

WIth a growing base of patients, the Centre Dentaire Jardins Dorval wanted to increase its online presence while showcasing their excellent team and wide array of treatments. The first step they took was to create and launch a brand new website for the practice. 

They commissioned NP Marketing to bring alive their new website. Our team created a custom website that represented the partners’ brand identity, was easy to navigate for patients, and at the same time showed the large variety of dental treatments that the practice offers. 

Notable deliverables

Ready to transform your clinic’s image, contact us today for a first consultation.

We encourage all of our potential clients to have a call directly with the owner Nathalia Porras to see how we can help your clinic’s needs.

Centre Endodontique Saint-Laurent

Centre Endodontique Saint-Laurent

Case Study

Mandate

Social media marketing, e-newsletters, blogging, YouTube Channel

Scenario

The Centre Endodontique Saint-Laurent opened its doors in 2016 with a brand new clinic located in Ville Saint-Laurent. It is led by a dynamic young Endodontist who is already involved in professional development as a subject matter expert in endodontics. 

As a young and emerging practice, the Centre Endodontique Saint-Laurent commissioned NP Marketing to build general brand awareness on social media and target dentists with an extensive D2D (doctor-to-doctor) campaign that would increase referrals from local general dentists. 

Notable deliverables

Ready to transform your clinic’s image, contact us today for a first consultation.

We encourage all of our potential clients to have a call directly with the owner Nathalia Porras to see how we can help your clinic’s needs.